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The next two weeks.

Keeneland September is the most biggest and really large horse sale imaginable. Buyers from around the world (40-odd countries this year) will show up for some portion of the auction.

The demand that overseas and domestic buyers create for yearlings will have a direct bearing on everything else in the multifaceted world of breeding Thoroughbreds over the next few years.

The reason for that is this year’s sales results are crucial because too many notes are due, too many farms hang in the balance, too many breeders and pinhookers and investors have dire need of cash flow.

As a result, for breeders and farm owners who have put thousands of dollars and two and a half years into getting their stock from conception to the sales, so much depends upon 60 seconds or so in the spotlight at the Keeneland sales pavilion.

And in those fleeting moments, months of work either pay off or go down the drain.